A Marketer’s Guide to Agile Development – “Welcome Changing Requirements?”...
Yeah….maybe “welcome” is a strong word. Then what’s the right word? Tolerate? Humor? Laugh and point? If welcoming changing requirements, even late in development, is a key tenet of the Agile...
View ArticleA Marketer’s Guide to Agile Development – The Balance of Power Part 1
An old boss of mine used to have a small wooden plaque on his desk. It said “JDI” – “Just Do It”. Not in the Nike “you go, girl”, self-empowerment sense. More in the “just because I’ve finished...
View ArticleA Marketer’s Guide to Agile Development – The Balance of Power Part 2
Non-Collaborative Agile is really an oxymoron – but here goes: “Non-Collaborative Agile – the Motion Picture” Wary Marketer (played by Gary Shandling): “So I’ve reviewed the prototype, and I’ve got...
View ArticleA Marketer’s Guide to Agile Development – the Definition of “Working Software”?
It seems so simple -“working software.” : What’s not to like? Way preferable to that other kind of software that – you know, doesn’t work. Between the Agile Manifesto and its twelve principles, that...
View ArticleAgile Humor: Agile Haiku
drunk on demon scrum dev team makes us chant as one waterfall sucks ass where are requirements here they are on this post-it must get my glasses if my project falls off kanban when I’m not there does...
View ArticleAgile Humor: More Agile Jokes
Did you hear about the Spanish Inquisition web analytics tool? It tortures the data until it says what you want it to say. What’s the difference between Agile and the Supreme Court? There are women on...
View ArticleA Marketer’s Guide to Agile Development – I’ll Take Agile for $1,000, Alex…
A: 8-track tapes; sleeves on wedding gowns; heavy up-front requirements. Q: What is nostalgia? A: Data storage costs; mortgage industry headcount; development project documentation. Q: What is...
View ArticleA Marketer’s Guide to Agile Development – What They Mean…
What they say: “Help me understand this requirement.” What they mean: “Drop this requirement. I’m launching a Kickstarter campaign to fund the bribe I’ll offer you to drop this requirement.” What they...
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